Pricing built for reality.
No per-event badge licenses. No per-device scanner fees. One flat price per organization, whether you run 1 event or 50.
MonthlyAnnual 2 months free
Starter
$0forever
For individual marketers running their first event.
Just you · 1 board
- ✓1 board (1 event or campaign)
- ✓Tradeshow & Campaign system templates
- ✓Operations grid
- ✓Dashboard — KPI strip & Needs Attention
- ✓Calendar — month view
- ✓Lead capture + CSV import
- ✓Permanent links & QR codes that never expire — unlimited
- ✓Tracked links — 10 at a time, count clicks & scans, destination editable after printing
- ✓Budget roll-up + blended cost-per-lead
- ✓Help center
Best for event marketers
Pro
$790/ year
Billed annually — 2 months free
For marketers running multiple events all year.
Just you · 10 active boards
- ✓Everything in Starter
- ✓10 active boards — archive finished events anytime
- ✓Save custom board as template
- ✓Calendar — Gantt / timeline + multi-board
- ✓iCal feed — sync to Outlook, Google, Apple
- ✓Per-event cost-per-lead + lead source breakdown
- ✓Spend-to-date tracking
- ✓Branded event recap — PDF + PNG
- ✓Unlimited tracked links
- ✓Link performance report — clicks vs. scans
- ✓Email support — 2 business days
Business
$1,490/ year
Billed annually — 2 months free
For teams, and for anyone putting AI to work on their event data.
Just you · unlimited boards
- ✓Everything in Pro
- ✓AI Connector — ask Claude, ChatGPT, or Gemini about your events, leads & budgets
- ✓REST API access
- ✓Unlimited boards
- ✓Cross-event comparison & analytics
- ✓Priority email — next business day
- ✓Onboarding call
- ◦White-label event recapscoming soon
- ◦Scheduled report exportscoming soon
* Create links right in KatchT HQ, or build them in the free KatchT Event Link & QR Builder Chrome extension and send them to HQ in one click. Every link is Permanent by default: its QR code never expires. Turn on tracking for any link to count clicks and scans in HQ and edit the destination after printing.
Frequently asked questions
- What counts as a "board"?
- A board is one workspace for a single event or campaign — for example, one trade show. Starter includes 1 board. Pro includes 10 active boards; archive a finished event and it stops counting, with nothing deleted. Business boards are unlimited.
- Can I use the Tradeshow and Campaign templates on the Starter plan?
- Yes. System templates are free on every plan so you can run a real event start to finish. Saving your own boards as reusable custom templates is a Pro feature.
- Do KatchT QR codes expire?
- Not unless you choose tracking. Every link is Permanent by default, in the free Event Link & QR Builder extension and in KatchT HQ: the QR code encodes your full UTM link directly, so there is nothing on our side that could switch it off, even if you cancel. Your UTMs still reach Google Analytics or HubSpot. If you want HQ to count clicks and scans, or to change where a printed code points, turn on tracking for that link: HQ gives it a go.katcht.com short link and QR code. Tracked links stop working if you pause or archive them. Tracking is included on every plan: 10 tracked links at a time on Starter, unlimited on Pro and Business. If you downgrade, tracked links you already have keep working; the limit only applies to turning on new ones.
- Permanent or tracked: which should I use?
- Permanent for anything you can't take back and don't need to count in HQ: email sends (your email tool already tracks clicks), documents, evergreen print. Tracked for booth signage, badges and event print, where you want scans counted separately from clicks and the option to change the destination after printing.
- Is there a free trial?
- Yes. Every new workspace gets Pro free for 7 days, no credit card required. When the trial ends you move to Starter automatically and nothing is charged. Your data stays, one board stays editable, and the rest become read-only until you upgrade.
- What's the difference between monthly and annual billing?
- Annual billing gives you 2 months free — Pro is $790/year vs. $948 paying monthly; Business is $1,490/year vs. $1,788. You can switch between billing periods at any time.
- What happens to my data if I downgrade?
- Your data is never deleted. If you have more boards than your new plan allows, you keep read access to everything and can archive boards, export, or upgrade at any time to restore full editing.
- Can I sync KatchT events to Outlook or Google Calendar?
- Pro and Business include an iCal subscribe feed — a live URL you add to any calendar app so your event deadlines appear automatically. Full two-way sync is on the roadmap.
- Can I access KatchT HQ via API?
- Yes. Business-plan subscribers can generate API keys in Settings and use the KatchT HQ REST API to read and write events, campaigns, leads, and reports programmatically.
- Can I connect an AI assistant to KatchT HQ?
- Yes — Business includes an AI Connector (built on MCP, the open standard for connecting AI assistants to your tools). Link Claude, ChatGPT, Gemini, or any MCP-capable assistant using the AI subscription you already have, and ask it about your events, leads, and budgets directly.